Soup Restaurant Chinese New Year 2016
Chinese New Year is a period during which family members get together to celebrate, typically over a reunion dinner.
To reflect the tradition, the main symbol of the design is made up of chinese traditional seal characters “团圆”, which means reunion. It also represents Soup Restaurant’s belief in heritage. The gold foiled look further brings out the festive mood.
A bright festive red was used to amplify the mood of Chinese New Year and also used together with a mudan flowers, which are typically in season during the Chinese New Year period.
An earlier concept presented to the client