Bitsmedia is a Singapore-based, technology company known globally as the developer and publisher of the Muslim Pro app – a highly-rated and comprehensive Muslim lifestyle app with more than 150 million downloads globally to date. The company is also the publisher of Qalbox, a global subscription video on demand (SVoD) entertainment streaming service aimed at the global Muslim community. Launched in July 2022, the streaming service seeks to celebrate Muslim identities and cultures and to perpetuate more positive and healthy narratives about Muslims in the entertainment and media space.

Bitsmedia strives to build an ecosystem of digital services for the global Muslim community to help them practise their faith more purposefully and intentionally. From faith-based tools like prayer times and fasting tracker to lifestyle articles and Muslim entertainment, Bitsmedia seeks to build a digital home for all things Muslim.

Bitsmedia is headquartered in Singapore but with employees situated all over the world – from Indonesia, Malaysia and United States of America. The company has satellite offices in Kuala Lumpur (Malaysia) and Jakarta (Indonesia).

We are looking out for an Executive/Senior Executive, specialising in Public Relations & Reputation, to help strategise, manage, and execute PR activities and ensure effective communications with our various stakeholders - media, Key Opinion Leaders (KOLs) and influencers, investors, as well as the public. Your goal is to cultivate a positive image for Bitsmedia company and to drive communication initiatives and activities that lead to lasting positive impact for the group of brands under our organisation. To be successful in this role, you have to be organised and level-headed. You possess a creative mind, excellent communication skills with the ability to identify and ride on media trends, and a knack for storytelling. The PR & Reputation team sits within the Marketing Communications department. [Key Responsibilities] 1. PR Strategy and Engagement: - Collaborate with senior PR professionals and agency partners to develop and implement strategic PR plans that align with the company's goals and values. - Execute PR activities, including press releases, media interviews, and events, to effectively communicate key messages to stakeholders. - Proactively identify media trends, news opportunities, and story angles relevant to the company's brands. - Pitch stories, news, and interviews to media outlets, ensuring positive coverage and brand visibility. - Craft engaging press releases, articles, and other written materials that effectively communicate the company's messages and achievements. - Develop compelling storytelling narratives that resonate with target audiences. - Build and maintain positive relationships with various stakeholders, including media professionals, Key Opinion Leaders (KOLs) and influencers, investors, and other businesses. - Serve as a primary point of contact for media inquiries and interview requests. - Plan and coordinate PR events, press conferences, and product launches, ensuring maximum media and stakeholder participation. 2. Crisis Management: - Assist in developing crisis communication strategies and serve as a key team member during crisis situations, maintaining transparency and managing the company's reputation. - Ensure that the crisis communications plan remains updated and establish systems and processes to refresh the playbook. 3. Reporting and Analysis: - Monitor media coverage and PR metrics, providing regular reports on the effectiveness of PR campaigns and initiatives. - Use data insights to refine PR strategies and tactics. [Qualifications and Requirements] - Bachelor's degree in Public Relations, Communications, Journalism, or a related field. - 2-3 years of experience in PR, preferably with exposure to corporate PR, brand PR, or agency experience. - Exceptional written and verbal communication skills, with a keen eye for detail and grammar. - Proven ability to craft compelling narratives and press materials. - Strong media relations skills, with preferably an established network of media contacts. - Ability to identify and capitalize on media trends and news opportunities. - Proficiency in using PR tools and platforms for media monitoring and reporting. - Crisis communication experience is a plus. - Preferably proficient in Bahasa Indonesia and/or Bahasa Malaysia (able to craft emails and publicity materials). - Strong organizational and project management skills, with the ability to manage multiple tasks and deadlines. - Collaborative and team-oriented, with the capability to work effectively with cross-functional teams. (Due to our hiring quota, we are only considering SG/PR candidates.) Join us in this exciting role to help shape the public image and reputation of our brands. If you're a creative, organised, and strategically-minded PR professional with a passion for storytelling, we invite you to be part of our team and drive our communication initiatives forward. Click "I'm interested" to connect!