▼ The Job:
- Develop end-to-end marketing plans to synchronize Formlabs and Channel Partner marketing and promotional initiatives across manufacturing, dental, and medical sectors.
- In charge of regional PR, brand positioning, and awareness initiatives to uphold Formlabs' status as the market leader in professional 3D printing.
- Collaborate with global product marketing, content, and translation teams to deliver compelling Formlabs content tailored to meet the needs of Japanese customers and partners.
- Oversee Formlabs Japanese digital footprint, covering product pages, blog posts, SEO optimization, traffic performance, design elements, A/B testing, and site measurement.
▼ Requirements
- 5+ years of experience in regional marketing for a global B2B product company
- Experience across a wide range of marketing disciplines including content development, brand, channel marketing strategies, and demand generation
- Excellent Japanese and English language skills,
- Experience using tools like Google Analytics, Website CMS, Salesforce/CRM, Marketing Automation
- Strong analytical skills to identify trends, opportunities, and issues, and the ability to make data-driven decisions
- Creative, out-of-the-box thinking
▼ Bonus Skills:
- Familiar with graphic design tools such as Photoshop/Illustrator/InDesign
- Experience in working with SFDC and Marketo or other similar CRM systems
- Technical/engineering background or experience marketing to the manufacturing, dental, or medical industries
- Experience working with agencies for content output, PR, and media opportunities
- Passionate about 3D printing and emerging technologies
- Experience in rapidly growing startup environments
▼ What We Offer:
- An inclusive office with diverse and inspiring colleagues
- Shares in the company (we’re a Unicorn company)
- Unlimited 3D prints!
- Fun team events