I am Founder at HelloReporter & GrowthMarketer.Academy , HK Chapter Lead at Tech in Asia & CMX，Curator of Techstars StartupDigest HK, he also published articles on Huffington Post, TechinAsia, e27, PressLogic, StartupBeat . I love to work on Growth, Content, PR.
PR for Startups & Businesses . Powered by Technology.
HelloReporter is a PR startup, for startups. Through technology & automation, we reinvent the traditional PR process to make it affordable to startups & businesses. We have helped 100+ startups & businesses, gained 500+ media coverages in 7+ countries and generated HKD50m+ AD value in the past 18 months. We have also built HelloPR.io, a self-served PR platform to help all businesses to gain media exposure by providing on-demand writers, to write press release (or any form of content) and pitch to 100,000+ journalists all over the world.
Awards: Incubatee of Google EYE, Cyberport, Appworks (TW), HKFYG Incubation
As seen in: Huffington Post, e27, TVB, Apple Daily, HK01, PressLogic, Ming Pao, Skypost, SCMP, Computer World HK, RTHK, Metro Radio, 獵雲網, 第一財經
We have been featured in many media, you can find some of the in-depth interviews below:
Startups have innovative products and interesting stories which deserves more attention. While media is a great way to deliver their stories to the world, startups always fail to do PR themselves, or not able to hire expensive PR agency.
That's why HelloReporter coming in, to help startups to do PR by technology, making PR affordable.
Media Pitching - Automation. No Retainer
HelloReporter leverages technology to standardize & streamline the manual PR process. It allows us to keep the cost below 50% of normal agencies.
With our mission to help startups & businesses, we cut the retainer model (long-term contract) to provide the best flexibility to startups & businesses.
With technology, we can identify the most relevant journalists who are interested in your company. We can adopt lots of automation in our media pitching process and identify journalists who like your press release so we can follow up efficiently.
We are looking for individuals with startup in their DNA, and looking to be part of a team with a solid background in PR & Tech & Entrepreneurship to grow with us.
You can wear anything you like to the office – and be as comfortable at work as you are in your own living room.👘🧢👚👖👟
You can access 100+ online courses to learn about anything new that's beneficial to the company and more importantly, your personal growth. 👩🏼💻👨🏼💻
We offer unlimited snacks, beer, wine & whiskey to make work more enjoyable! 🍿🍫🍭🍮🥜🍪🍻🍷🥃
Looking for both Full-time and Interns!!!
As the Digital Marketing specialist for HelloReporter, you’ll will work closely with our marketing & content teams to help the next unicorn startups to promote their brands & acquire new leads through online campaigns, while you’ll be in charge of online acquisition marketing, managing the strategy, execution, and optimization across channels.
Your success will help HelloReporter to become the no.1 Startup PR & Marketing co & in Asia - while simultaneously developing your personal brand as a foremost expert in the space.
Role & Responsibilities:
-Nurture our portfolio of client accounts & Formulate & implement the paid ad campaigns.
-Work cross-functionally with the team to deliver for our customers
-Meet potential clients and prepare proposals
-Set goals and define KPIs for different development stages for clients and projects
-Generate solid growth ideas and suggestions for clients and internal team
-Produce high-quality educational content assets in the form of articles, videos and also offline seminars and workshops.
-Stay up-to-date with digital marketing trends and always be the first to test potential new channels, tools and strategies to keep us ahead, including updates to social media marketing, attribution, and programmatic media buying.
-In-depth knowledge of the various paid marketing channels and technologies, including paid search, retargeting, social network advertising (e.g. Facebook, Instagram,LinkedIn, etc)
-1-3 years of relevant working experience preferred
-Result-driven with a can-do attitude
-Strong willingness to learn and self-driven
-Enjoy helping people and deliver value to others
-Professional proficiency in English and Chinese
-T-shaped marketer with experience in Growth Hacking & knowledge in HTML
-Knowledge in Google Analytics, A/B testing, SEO & lead generation
-Managed the production of engaging content with an eye for design
*Candidates with less experience while demonstrated potential would also be considered. Fresh graduates with great potentials are welcome to apply.
*HelloReporter & HelloPR can provide a visa.