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Marketing Manager

Wanted! Marketing Manager to lead growth at TheLorry


TheLorry members

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  • Passionate about moving great initiatives forward and creating success through great experiences. I have been primarily involved in business development creating and developing beneficial relationships. My professional journey began with starting my own e-commerce business.

What we do

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TheLorry is a fast-growing on-demand platform that enables customers to get instant quotation and book a lorry, van or 4x4 within minutes. Currently, we are working with over 500 partners and 3,000 vehicles to serve both individual and commercial customers in Malaysia and Singapore.

Founded in September 2014, TheLorry offers on-demand cargo transportation services throughout Malaysia, connecting thousands of lorry and van owners with customers who wish to move anything – from household appliances to commercial cargo.

After raising a US$1.5 million series A round in early 2016 led by SPH Media Fund, with participation from Silicon Valley-based Elixir Capital, we are growing very quickly and expanding into other Southeast Asian countries, with Singapore as the first market outside of Malaysia to leverage on the high volume of cross-border logistics between the two countries.

Why we do

  • Dec2c4b3 0fec 48c7 acee 75718f3ed35f Our Co-founders Goh Chee Hau and Nadhir Ashafiq
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It all started when our founder, Nadhir Ashafiq, was tasked to create and head a new courier unit, focusing on international parcel logistics at his previous job. Over the course of few weeks doing research, he quickly learned that this market was intensely competitive and they were going against mammoths such as PosLaju, DHL and TNT.

He soon began to experiment with the lorry rental market — just to test what sort of response he'd get with a simple advertisements. He received calls almost everyday enquiring about “lori sewa”. I did a few transactions just based on this ad, making him realise that there was a sizeable market for lorry transportation.

The way TheLorry works is an elegant solution for everyday consumer needs: individual customers just need to go to the site to book vehicles and if necessary, other extra services such as manpower, boxes, packing, and dismantling. Then jobs will be dispatched to TheLorry’s vendor app where vendors can claim on a first-come, first-serve basis.

How we do

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At TheLorry, we strive to provide the best possible logistics service to our customers and upholding our core values of integrity and honesty.

We are a tech-based company where we strive for our people to learn and grow in their respective roles. You’ll always have career growth opportunities.

We have a fun working environment, but we treat our work seriously. Each of us have diverse backgrounds and skills, and that makes us a strong team - whether it’s at work or at play.

Our mission and goals are bigger than anything else. This includes encouraging our staff to pursue their individual goals. Together, we revolutionize the logistics industry, one delivery at a time.


We are looking to hire a Marketing Manager who will be in charge of overseeing the promotion of our company's brand and products. As a successful hire, you will be responsible for developing acquisition strategies, identifying customers and new customers, supporting lead generation efforts, and creating promotions with various stakeholders. You will also be tasked with developing budgets and expenditures. Finally, you will be in charge of developing and managing our company's advertising campaigns.
To be a successful hire, you will need prior experience with creating marketing campaigns and strategies, as well as online marketing and social media strategy. A bachelor's degree in marketing or business administration is a plus.

Marketing Manager Responsibilities:
-Developing an acquisition strategy that maximizes profits and market share but considers customer satisfaction.
-Identifying new customers.
-Supporting sales, lead generation and other outreach efforts.
-Creating promotions with various stakeholders.
-Understanding and developing budgets, including expenditures, research and development appropriations, return-on-investment and profit-loss projections.
-Compiling lists describing our organization's offerings.
-Developing and managing advertising campaigns.
-Organizing company conferences, trade shows, and major events.
-Building brand awareness and positioning.
-Evaluating and maintaining a marketing strategy.
-Directing, planning and coordinating marketing efforts.
-Communicating the marketing plan.
-Developing each marketing campaign from start to finish.
-Researching demand for the organization's products and services.
-Evaluating competitors.
-Handling social media, public relation efforts, and content marketing.

Marketing Manager Requirements:
-Bachelor degree or master degree in marketing, business administration,
-Experience with creating a marketing campaign, marketing strategy, and marketing plan.
-Experience with online marketing, including social media, and content marketing.
-Understanding of public relations.
-Good problem solving skills
-Ability to work with multiple stakeholders
-Advanced communication skills.
-Ability to quickly adapt to change.
-Logistics, tech and startup experience is a plus

Basic info
Looking for Marketing Manager
Job type Full-time
Company info
Industries IT (Internet/Mobile) / Logistics / Transportation

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