マーケティング・PR
Marketing Expert in Fintech Industry
Key Responsibilities:
・Take ownership of the go-to-market (GTM) plan: Lead product launches in Japan, from ideation to execution, ensuring all marketing and promotional materials are aligned with the company’s brand identity and resonate with the local audience.
・Collaborate with HQ creative team: Suggest and create briefs for promotional materials while ensuring localization for the Japanese fintech market.
・Coordinate and implement communication plans: Develop and execute strategies to improve brand awareness and lead conversion for our payment and SaaS solutions.
・Manage social me