Nicole Goh

Singapore Airlines / Senior Loyalty Marketing Executive

Nicole Goh

Singapore Airlines / Senior Loyalty Marketing Executive

Hi, it's Nicole! I have a great passion for tech companies that are changing the world by offering solutions to consumers - a company like yours! In today's digital world, I believe that companies in the tech space have the responsibility to use their technology to improve the lives of others; be it producing valuable content, creating a safer Internet space, or designing a product that serves the

Singapore Airlines5 years

Senior Loyalty Marketing Executive現在

- 現在

• Product Owner of KrisPay - the world’s first blockchain based airline loyalty digital wallet • Digital innovation and product management of the KrisPay app • Building and championing KrisPay’s product vision and strategy

Facebook2 years

Business Integrity Analyst


• Resolve advertising complications faced by clients in order to increase client's ROI • Advise on advertiser monetization strategies using data-driven insights

Singapore Management University

Bachelor of Business Management (B.B.M) / Strategic Management

• Captain, SMU Tennis • President, SMU Marketing Networking Night • Member of SMU Marketing Club • Head of Education/Curriculum of Overseas Community Service Project, Project Heritage, to Indonesia

  • President - SMU Marketing Networking Night

    • Conducted a panel discussion between global creative agencies and brands, which acted as an annual networking event for SMU's undergraduates • Corresponded extensively with external parties such as TBWA, F&N, Unilever and Banyan Tree

Dream Worker Comunications (Shanghai)4 months

Acount & PR Intern


• Involvement in nationwide campaigns for global FMCG brands • Provide strategic insights into clients' brands and products • Advise businesses with new creative strategies • Deep dive into market research, consumer insights, and purchase data

Hwa Chong Institution

Singapore - Cambridge GCE Advance Level

• Captain of HCI Tennis Team (Competitive). • Leader/Founder of Overseas Community Service Project, Boundless Out-Reach, to Hainan Island, China


  • English - Native
  • Mandarin - Native
  • Chinese - Native