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R34 years

Associate現在

- 現在

R3 is a consultancy specializing in digital transformation – was part of the development and digital teams. In development, took charge of project planning, proposal writing and business strategy for R3.

PHD2 months

Performance Management Intern

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Worked on the performance management team to digitally optimise online campaigns for Ferrero and HP. Optimised and improved traffic for digital campaigns, for instance, leading to a 2% increase in CTR and a 12% increase in impression share for certain Ferrero Campaigns.

The Middle Ground Pte Ltd3 months

Editorial Marketing Intern

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Created a new content marketing strategy for the newspaper, producing daily content, which increased social media (Facebook +Twitter) impressions by 10% per month. Led the intern team in strategizing target audience expansion and improving social media outreach.

Trelleborg2 months

Management Associate Intern

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Evaluated the efficiency of Trellborg’s product line in terms of profitability for the APAC region. Devised a strategy from the findings and presented a report to senior management with a projected 6% decrease in production costs, by improving distribution channels.

MMP International Pvt Ltd1 year

Digital Executive

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Content creation to boost MMP's social media presence. Strategised new ways to target audience using digital marketing channels.


Skills

  • Excel

    0
  • Google Adwords

    0
  • Planning

    0
  • Google Analytics

    0
  • Facebook ads

    0
  • Consulting、Project management、Strategy 他8件

Accomplishments/Portfolio

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