SUMMARY:
You will be responsible for managing, coordinating and leading Agency resources in order to meet Client(s) marketing and advertising needs. You will work closely with the account lead and clients through the line marketing campaigns.
KEY RESPONSIBILITIES:
- Key account representative for Agency and Client
- Services Client on day-to-day basis to ensure all deliverables are met
- Works with Account Lead to develop long and short-term marketing and advertising initiatives
- Helps Client evaluate effectiveness of marketing and advertising programs and monitors competitive activities and plans appropriate response/action
- Works with Creative and Planning team to ensure creative development is on strategy and meets client’s expectations / standards
- Keeps senior management fully informed of account activity and development including client issues
- Manages overall budget and account profitability including monthly internal account reconciliation
PREFERRED SKILLS & EXPERIENCE:
- 3 - 5 years prior advertising agency experience
- Able to present and sell Agency thinking and work
- Solid presentation and project management skills
- Excellent interpersonal and relationship-building skills with clients
- Knowledge of all agency functional areas in order to monitor, evaluate and impact the quality of work from strategy development to the finished product (this includes production, media, research, etc.)
- Strong verbal and written communication skills
- Minimum of a Bachelor of Arts/Science degree; Marketing, Business or Communications degree preferred
- Comprehensive understanding of general marketing practices
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